Nigerian media personality and entrepreneur Anita Natacha Akide, popularly known as Symply Tacha, has officially entered the Guinness World Records after setting two new world records in makeup artistry.
Guinness World Records confirmed that Tacha achieved the feats during her Tacha Beauty Fest held in Lagos last month. The event saw her complete 82 full cosmetic makeovers in eight hours on October 11, 2025, and an astonishing 144 makeovers within 24 hours the following day — both record-breaking performances.
According to Guinness, each makeover included the full application of foundation, concealer, blush, eyeshadow, mascara, lip liner, lip gloss, and powder, meeting the organization’s strict standards for a “complete makeup.”
Tacha, who rose to fame after her appearance on Big Brother Naija, said the challenge was more than a personal milestone — it was about empowerment. “This record isn’t just for me; it’s for every African woman who dares to dream, create, and break boundaries in beauty and business,” she said shortly after receiving confirmation from Guinness.
The Tacha Beauty Fest, themed Beauty Meets Power, brought together hundreds of makeup enthusiasts, entrepreneurs, and industry professionals. The event showcased local talent, encouraged innovation in African beauty standards, and provided networking opportunities for emerging artists.
Organizers said the Guinness World Record attempt was designed to inspire women across Africa to pursue careers in the beauty industry and redefine global perceptions of African creativity.
Tacha’s accomplishment has sparked widespread celebration on social media, with fans, celebrities, and fellow entrepreneurs hailing her as a trailblazer. The Lagos State Ministry of Tourism and Culture also commended her for “promoting Nigeria’s creative industry and putting the country on the global beauty map.”
With this double triumph, Symply Tacha joins a growing list of Nigerians who have earned Guinness World Records in various fields — from music and dance to fashion and culinary arts — further cementing Nigeria’s reputation as a hub of talent and innovation.
